Positioning. It’s not just for the bedroom.
(But it can be just as sexy.)
When you’re unsure how to talk about your brand, yourself, and your offers in a way that makes both YOU and your SOULMATE clients leap for joy, let’s be honest – marketing and selling feels a whole lot f’ing harder than it has to. 🥴
→ You might know you’re the BEST (but don’t know what makes you DIFFERENT)
→ You might SEE the results you deliver (but NOT how to clearly articulate them)
→ You might deeply LOVE your work (but feel uncertain how it SCALES from here)
So instead of sharing your story in a way that is relevant, resonant, and gets you the results you want, you’re kinda… flopping around a bit.
→ Maybe you’re testing different offers & messaging but not quite landing on anything that “sticks”
→ Maybe you’re working a lot for what feels like less-than-phenom results (that do not reflect the depth or value of the work you do)
→ Maybe you’re aching for a deeper, more nuanced, and clear approach than what all the marketing “gurus” have been saying “you gotta do”
No matter how you slice it…
You’re growing OUT of a previous version of your brand (and yourself) and want to craft your next iteration into something truly revolutionary.
You want to feel ON FIRE – and see that ripple outwards in how your community responds to you (in the form of “GIMME! and “OMG! I need to work with you!”)
I mean, you see plenty of other folks slinging their unique, elusive, magical swagger around the internet, and you can’t help but ask yourself:
CAN I GET SOME OF THAT TOO?
And the magic trick behind-the-scenes (which I will absolutely reveal) is simpler than most make it seem.
It begins with… uncovering your most potent brand story...
The brand story that is not only authentic & true & a “f*ck yes” for you…
…but ALSO positions you as the obvious, natural, go-to choice for your dreamiest prospective clients & customers.
This is what I call The Golden Thread™ of your brand, and the good news is:
It already exists.
The other good news is:
We just have to uncover it.
Because deeply embedded in your life and work is a current of deliciously attractive truth – like a shimmering river that is ready to carry your potential clients all the way through to “Hell yes, I’m in.” All we need to do is go for a fun little mining adventure to find it.
And wouldn’t you know it? This is my favorite kind of adventure.
(I’ll even pack snacks.)
Whether you’re…
-
Expanding Into All-New Brand & Business Territory
-
Pivoting Brands (or offers)
-
Preparing For A Rebrand (your best one yet)
-
Craving An Upgrade You’re FINALLY Ready To Receive & Step Into
-
Have A Whole New Offer To Launch (and wanna do it right)
-
Feel On The Precipice, But “Too Close To It” & Need Outside Eyes
The Golden Thread™ Intensive is for you.
Together, we’ll uncover your hidden current of magic & nuance – and find the precise words to string together that will inspire interest, engagement, & action – and feel effortlessly authentic for you – leading to all-new levels of delight & ease with your brand & marketing.
Your Projected Results From Doing The Golden Thread Intensive™
(Besides falling madly back in love with your brand & business)
-
Taking a big breath of relief because suddenly, your brand or offer is not only crystal clear, but deliciously distinct
-
Knowing how to introduce your work and talk about yourself (or your offer) in way that feels true and grounded and right (instead of gross & inauthentic)
-
Having clear language that builds a bridge between you and your soulmate clients – so they can hear the words they need to hear to cross that bridge to meet you, work with you, and join your programs
-
An uptick in sales and interest – and before you ask – yes, this also works for existing programs that have been selling “ok”
The Golden Thread™ delivers just what you need to take off running with your brand:
-
Your Golden Thread™ brand concept, positioning, & messaging statements
-
Your Golden Thread™ elevator pitch
-
Your Golden Thread™ social media one-liners
-
Your Golden Thread™ short bio
You will walk away knowing…
-
How to introduce yourself and talk about your work
-
What language to use to attract the clients you want to work with
-
What to say to invite in the opportunities you’re aching for – TODAY
This is especially helpful if you’re preparing for a big event, in the middle of a pivot, starting a new venture or wanting a hot, new creative brand direction.
You can use this for your overall brand or program, offer, or launch.
You’ll walk away with…
-
Your Golden Thread™ brand concept, positioning, & messaging statements so you have a clear creative, strategic direction that feels yummy and on-point for your soul (and sells)
-
Your Golden Thread™ elevator pitch so you’re easily able to introduce yourself and your work (or offer) when networking, speaking on podcasts, or making new friends (who can easily turn into business)
-
Your Golden Thread™ social media one-liners so you can take all we’ve uncovered and plaster it all over the high-trafficked platforms that matter
-
Your Golden Thread™ short bio for pitching, speaking, summits, and more – you’ll be media ready
The Golden Thread™ Intensive is valued at $5,000 but is currently a $2,500 investment (or $1,500 down plus one more payment of $1,000) JUST for the next 5 spots!
Space is limited, as these usually book about 4 weeks out.
If you’d like to chat about whether this is the right option for you, please fill out the application form here, and we can hop on a no-cost consultation.
If you’re in need of positioning AND website copy creation – you can read more about those options here.
If you have any other questions, you’re welcome to DM me on Instagram @scribeandspirit or email us at hello (at) scribeandspirit.com.
What Clients Say…
“What I took away was one statement that was grounding to my work and helped me tell my story and build a brand that could grow, even during the pandemic.”
Darla LeDoux, Transformational Coach & Founder of Sourced
Darla LeDoux, Transformational Coach & Founder of Sourced
“Your Story Document is still my go-to resource in my biz.”
Relinde Moors, Founder of Elevate To Thrive
Relinde Moors, Founder of Elevate To Thrive
“I created better alignment with my brand story and have been able to infuse it into everything I do in my business.”
Kendra Perry, Business Mentor for Health Coaches + Practitioners
Kendra Perry, Business Mentor for Health Coaches + Practitioners
“Working with Jamie delivered a huge confidence boost. It's easier now to put myself out there, and claim my story & gifts.”